MENZIES
“ It ’ s all about investing time in developing strong client relationships , which stand the test of time . This doesn ’ t have to be based on lots of face time , at Menzies we believe in providing a digitally-enhanced customer experience , while maintaining a strong sense of collaboration . We very much view ourselves as a large family and community , something we ’ ve been careful to preserve during the COVID-19 restrictions , through the extensive use of video conferencing platforms .
“ I think many other professional services firms have suffered from not having that connection with their clients and colleagues . Menzies has really transformed its digital presence online and is continuing to invest in digital transformation .
“ When it became clear that we were going to have to get used to living in a world with COVID-19 , it was no surprise to me that life , as well as the tools we use every day , would need to change . Our social habits , the ways we work , and how we consume content were always going to have to adapt – the ‘ Golden Age of Tech ’ was already underway before the pandemic but it ’ s now just being spurred on even further .”
How can Brighter Thinking help SMEs and other businesses to plan for the future ? “
Brighter Thinking is essentially ‘ business advisory done better ’; the concept is based on innovation , collaboration , and developing empathy with clients . We listen to the client ’ s needs and then , by thinking outside the box , find a solution that will help them , in the short and longer term .”
Significantly , what Menzies ’ approach highlights is a shift away from ‘ one-sizefits-all ’ solutions : every client has different