ZURICH INTERNATIONAL
“ Zurich has dedicated a lot of its investment towards consumer engagement , always focused on delivering against evolving customer needs ”
PETER HUBER CEO , ZURICH INTERNATIONAL
example , we ' ll ask some very personal but relevant questions and , depending on how the customer answers , the tool is dynamically built to add more or fewer questions . It ’ s a very smooth , interactive process and customer uncertainty has really diminished . This type of innovative , collaborative approach is why Zurich loves working with RGA so much .”
Fundamentally , Huber makes it clear that Zurich understands a vital truth about digital transformation : it is only by fusing technology with a culture that businesses can achieve optimal outcomes . Moving towards a fully digital way of thinking has also transformed Zurich ’ s methodology for product design ; whereas before it employed waterfall project management , the company now opts for faster , sprint-driven agile delivery using ‘ pods ’. “ Pods deliver two-week sprints , and in working in this way we ’ ve become ruthless at prioritising things ,” he explains . Essentially , if a pod doesn ' t deliver its target within the time
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88 April 2021