FinTech Magazine April 2025 | Page 13

APPLE PAY: MARKET LEADER IN BIOMETRICS FOR PAYMENTS
Apple Pay has established itself as a pioneer in biometric authentication for digital payments, primarily through its sophisticated implementation of Touch ID and Face ID technologies.
These biometric solutions seamlessly integrate hardware and software to create a highly secure yet user-friendly payment experience. The system utilises advanced fingerprint recognition through Touch ID, which captures microscopic details of fingerprints using capacitive touch sensors. Face ID takes this further by employing TrueDepth camera technology, which projects and analyses over 30,000 invisible infrared dots to create a precise depth map of a user’ s face.
What sets Apple Pay apart is its Secure Enclave architecture, where biometric data is encrypted and stored locally on the device, never uploaded to servers or shared with merchants. fintechmagazine. com 13