Qudian came to attention in 2017 after an IPO on the New York Stock Exchange raised more than $ 900mn in what was the largest ever US listing by a Chinese fintech firm . The micro-credit provider is backed by Alibaba ’ s Ant Financial and offers consumer electronics in monthly instalments via its website . Min Luo is founder , chairman and CEO of the company . Before founding Qudian in 2014 , Luo was involved with numerous websites including an online apparel and shoe retailer , a birthday provider , and a website for college students .

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