FinTech Magazine August 2023 | Page 73

Use more image captions as often as possible

“ OUR MISSION AND FOCUS NOW IS TO INCREASE FINANCIAL ACCESS , INCREASE FINANCIAL LITERACY , AND BUILD UP OUR COMMUNITIES ”

BENJAMIN MAXIM CHIEF DIGITAL STRATEGY & INNOVATION OFFICER , MSUFCU
data , and provide some 90 different highly individualised money-related engagement scenarios to our members , to know and serve them better ”
Just one of MSFUCU ’ s many partners , marrying fintech innovation with its own proprietary data has supported the credit union in growing its member base .
But , while leveraging tech will help find the right financial product mix for a member , another intuitive means of achieving this is improving the financial wellness of communities by providing access to financial education and promoting financial literacy of individuals and businesses .
A credit union made in the education system , MSUFCU provides the community with a large team of financial educators .
“ We send them to schools and colleges , to be the education focus for students at all levels of understanding money management . We even lead a preretirement financial education service , education for buying a house , car , and various other budgeting tools .” fintechmagazine . com 73