FinTech Magazine December 2019 | Page 202

C2FO
202 of managing vast amounts of data . C2FO runs its platform using all of the world ’ s major cloud services , and utilises several proprietary algorithms that operate to match offers to acceptances , all of which have been refined during the last 10 years of operation .
“ You can ’ t operate what we do without those algorithms being at such a maturity — it brings capability that really is at the next level of sophistication ,” states Rolfe .
He also points to a focus on ensuring the highest levels of customer experience , describing the model and user-interface as “ careful , elegant and simple ”. Delivering such a seamless solution is the result of high volumes of A / B testing , rigorous auditing and reporting , and dedication to the most stringent information protection . The latter , in particular , allows the business to be trusted by the world ’ s largest organisations , including 75 of the Fortune 500 and 11 of the Fortune 60 companies .
“ One of our most important metrics is supplier satisfaction ,” he explains . “ We measure it every day , as we have to be at the top of the tree . We actively
Guests and partners joined C2FO for a ceremony to formally announce the investment from Softbank . Funds from this round will be used across the globe to drive organic growth

“ There ’ s an inherently strong culture in providing a service which is valuable across the working capital chain ”

— Iain Rolfe Managing Director Australia & New Zealand , C2FO
DECEMBER 2019