FinTech Magazine December 2020 | Page 49

COLLABORATION AS COMPETITION
To survive and grow , businesses are turning to industry leaders beyond their own sphere to quickly pivot and serve their customers ’ ever-changing needs . For many fintech firms , this will be business as usual ; collaboration is in their DNA . Fintechs routinely partner , after all , in an increasingly interconnected ecosystem to bolster capabilities and deliver customers tailored services .
But now , pioneering fintech startups and established banks are on the brink of a fresh , collaborative drive towards delivering modern solutions for business funding , personal finance and meeting the needs of a growing number of customers who seek alternate ways to access their money under COVID-19 .
COLLABORATION AS COMPETITION
Georgy Sokolov , co-founder of crypto digital payments platform Wirex , says “ creating a bridge between the traditional financial infrastructure and the new digital one ” was always core to the firm ’ s vision .
This is a tenet often repeated by fintechs , whose founders established
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