FinTech Magazine - December 2021 | Page 55

View data clearly with Tableau ’ s simple , self-service analytics platform which empowers customers to make gamechanging , data-driven decisions
TABLEAU
View data clearly with Tableau ’ s simple , self-service analytics platform which empowers customers to make gamechanging , data-driven decisions
Peter Chizlett

Visualise to monetise with Tableau ,” is the message from Peter Chizlett , Regional Vice President of Embedded Analytics at Tableau EMEA , who is helping organisations transform the way they use data .

The post-covid business landscape will see the ‘ survival of the data fittest ’ with those that win adopting both a data transformation and harnessing the monetisation of that data . Tableau is working with organisations to share data clearly using its intuitive selfservice analytics platform which empowers users of any skill level to make game-changing data-driven decisions , solve problems and leverage insights .
“ The race is on . Companies need to evolve fast to survive and thrive ,” said Chizlett , speaking from his home office near London . “ All organisations , large or small , have data and all of them are doing , or thinking about doing something , with that data externally . So the race is on – it ' s a form of digital Darwinism .”
Tens of thousands of organisations around the world , such as Charles Schwab , Verizon , Schneider Electric , Southwest Airlines and Netflix , rely on Tableau to help them , and their customers , see and understand data .
Tableau was founded in 2003 in Mountain View , California , and is headquartered in Seattle , Washington . In 2019 the company was acquired by Salesforce for US $ 15.7 billion and continues to scale its mission to help its customers see and understand data – while also focusing on R & D . fintechmagazine . com 55