FINANCIAL SERVICES
He says : “ Artificial intelligence enables investment managers to source a wider amount of information faster to identify early signals to either invest earlier in successful companies , leave earlier if a company faces challenges or avoid companies that would result in losses for them .”
Jamil further notes that AI can significantly reduce the time required to analyse a company from publicly available data , “ from a few hours to less than an hour ”. This efficiency gain allows for more comprehensive and timely investment decisions .
The digital revolution in distribution The asset management industry is undergoing a significant shift in its distribution strategies , with a move towards more digital and direct-toconsumer channels .
A survey by PwC revealed that 91 % of asset management executives plan to transform their product distribution strategies in the coming years .
This transformation is driven by the need for greater efficiency and the changing preferences of investors .
Digital distribution is expected to reduce costs by minimising reliance on intermediaries , allowing asset managers to reach a broader audience at a lower cost .
It also provides opportunities for more targeted marketing and personalised communication , leveraging data analytics to
91 %
of asset management executives plan to transform their product distribution strategies in the coming years , as revealed by a PwC survey
tailor messaging and product recommendations to individual investors ’ preferences and behaviours .
Boris Redfern , emphasises the importance of the human element in investment management : “ The investing business is a people business first and foremost . The true added value of investment advice is the trust between client and advisor and this can even outweigh net performance in terms of importance to some investors , especially older investors .”
However , Boris also acknowledges the role of technology in streamlining operations .
He outlines several ways in which robo-advisory services can enhance investment management : “ Roboadvisors provide automated , personalised financial advice using algorithms that assess individual
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