FinTech Magazine February 2019 | Page 32

LEADERSHIP
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Smita Gupta has long been fascinated with how digital transformation enables people ’ s lives for the better . This is especially clear today in the finance sector with advancements like artificial intelligence ( AI ) and the cloud , and the much-anticipated shift to open banking . Gupta has been in technology for 18 years , with a particular focus on fintech , which she finds to be “ a very interesting way to combine my economics background , where you analyse the behaviour of people and how it impacts business decisions , with software ”.

“ What excited me was the opportunity to get into an industry that is really accelerating and looking at how we can transform the entire value chain of banking ,” she adds . This is encapsulated in her role as Senior Director , Regional Marketing , APAC , for financial services software provider Finastra . Gupta is responsible for growing the business in the APAC region .
Since its formation through the combination of Misys and D + H in
FEBRUARY 2019