FinTech Magazine - February 2022 | Page 98

DIGITAL PAYMENTS
transfer , are now completed in minutes or seconds thanks to financial technology ," noted Deepasha Kakkar , the founder and CEO of Crackitt . " Financial technology has the potential to streamline historically clumsy operations because it is focused on numbers rather than on human skills and judgments ."
" While a few years ago one-off new and exciting offerings were enough to win customers , if retail banks want to maintain loyalty , it ' s no longer about simply offering a pretty debit card or making the sign-up process quicker , but about delivering lifetime value to customers ," added Andrew Warren , Head of BFS UK & I at Cognizant .
In conclusion , the world of retail is changing , and fintech is helping to push it forward . As financial technology continues to evolve , more impressive innovations are likely to emerge to serve the retail sector .
98 February 2022