FinTech Magazine January 2021 | Page 25

2020 : REWRITING DIGITAL STRATEGY

How the pandemic changed fintech strategy for 2021

WRITTEN BY
WILL GIRLING

With insights from Finastra , TransferGo , Paysafe Group and others , we explore how digital strategies are developing for the start of a new year

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2020 : REWRITING DIGITAL STRATEGY
At the beginning of 2020 , it seemed that ‘ digital transformation ’ was going to be the dominant industry trend for fintech throughout the year . However , at the onset of Spring , this changed unprecedentedly for most of the world as the COVID-19 pandemic took hold . From that point onwards it seemed that long-standing industry pain points could no longer be ignored : digital strategies had to reflect the new normal , fast .
“ Simply put , the events of 2020 brought the future forward ,” says Eli Rosner , Chief Product
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