PAYMENT SOLUTIONS
“ Businesses and customers are struggling to maintain trust in traditional finance forms . For these institutions , it ’ s important they rebuild this trust quickly or risk increased alt-fi market penetration . Had alternative finance forms like cryptocurrency remained more consistent in 2022 , we may have already seen a sharp uptick in alt-fi adoptions . That being said , the crypto sector has rebounded well , opening new opportunities for growth , awareness and increased trust from people whose faith in trad-fi institutions has waned .”
He adds : “ These dynamics directly impact the consumer , who is stuck between a rock and a hard place over who to trust when placing their assets . The stakes are particularly high in
2022 , with the cost-of
-living crisis present in the UK , meaning wise investment and security are of the utmost importance .”
98 January 2023