FinTech Magazine January 2024 | Page 139

How CRIF provides BRD with a competitive edge

CRIF is providing Romanian financial services leader with a competitive edge , with a partnership built on trust , innovation , and a shared financial vision .
Since 1988 , CRIF has been responsibly supporting its clients glocally in their everyday financial journey , through trusted information , advanced cuttingedge solutions , and unique expert knowledge . Today , CRIF offers banks , financial institutions , utility companies and businesses qualified support in every phase of the customer relationship .
One such long-term collaboration is with BRD , one of the leading financial institutions in Romania and part of the Société Générale financial group . As Arianna Lombardo , EMEA Business Development at CRIF describes , the longevity and success of the CRIF-BRD partnership is built on three topics : trust , shared vision , and innovation .
Marcello Nadalini , Executive Director at CRIF – Head of Solutions and Digital Services at CRIF , outlines how CRIF ’ s solutions have bolstered BRD ’ s competitive positioning . “ Our advanced credit scoring and risk assessment tools enable BRD to make more accurate lending decisions , ultimately reducing risk exposure ,” he states . “ Additionally , our technology streamlines BRD ’ s credit application and approval processes , enhancing speed and efficiency .”
The challenge of balancing business development with regulatory compliance is not lost on financial institutions . “ CRIF assists our partner banks in navigating this challenge by incorporating compliance requirements seamlessly into their processes , such as GDPR guidelines .”
Importantly , CRIF has also been instrumental in helping financial institutions meet the demanding ESG requirements . “ In the last years , CRIF has helped many financial institutionsmeet these demanding requirements thanks to the ESG data that it is capable of providing on companies of all sizes , and to specific consulting services for disclosure obligations , climate stress tests , and beyond .”
As for the future , both CRIF and BRD are keen to leverage technology and advanced analytics as enablers for both risk and customer management processes .
“ In particular ,” Lombardo says , “ CRIF ’ s future plans in our partnership with BRD aim to leverage more technology and advanced analytics as an enabler for both risk and customer management processes , while expanding the level of collaboration on new hot topics like open banking , green lending , smart financing and SMEs .”
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