With the foundations in place , numerous tangible data-driven projects have come into effect – with data compliance and ethical considerations always at the top of the agenda . “ Everything we do at DNB is not just compliant , it ’ s ethically compliant . We ’ re a trusted financial custodian and now a trusted data custodian ; and must not break that trust . Doing the right thing for our customers , is a core tenant of everything we do at DNB . DNB ’ s ability to extract insight from data not only has the potential to create better and more relevant customer experiences , but also form the basis for new data driven business models .”
Millar elaborates on a variety of projects that capitalise on data and ensure that DNB stays relevant in the daily digital lives of our customers . “ DNB is starting to harvest the value of data in a compliant and ethical way .” One such project involved an advanced online chat-bot , enhancing service quality and efficiency thanks to sophisticated natural language processing solutions to improve the digital services provided to our
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