FinTech Magazine - July 2021 | Page 91

SPECIAL REPORT

Embedded Finance and the Future of Fintech

Mariquit Corcoran , Group CIO at Barclays , contextualises the benefits that embedded finance is bringing to customers and how it could shape fintech overall
WRITTEN BY : WILL GIRLING

The capacity for fintech to go beyond optimising the status quo and actually help solve pain points , both historic and emerging , is what makes it so exciting . After all , the world has undergone such a profound shift towards digital finance following the COVID- 19 pandemic that simply maintaining past paradigms is apt to leave customers alienated and companies uncompetitive . True visionaries focus on the future , and in that spirit , there are few more forward-thinking than Barclays and its latest global fintech platform , Rise .

Rise was established in 2015 as Barclays ’ vision for incubating the “ ultimate conditions ” for fintech ’ s growth and development . It does this by linking a global community of thought leaders dedicated to challenging industry norms and pushing boundaries . Operating from two physical hubs in New York and London , the venture is able to combine Barclays ’ formidable industry expertise with the agile mindset of a startup . Rise has 130 community members and in 2020 conducted more than 600 mentoring sessions and brought in more than 5,500 virtual event attendees . So far , Rise members have raised US $ 1.31bn in capital .
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