FinTech Magazine July 2024 | Page 164

SUSTAINABLE BANKING

The clamour to achieve sustainability in banking isn ’ t anything new . Banks are fully aware of their need for action plans that drive increased efforts for a net zero future .

Leading institutions are setting out bold plans to reach net zero by 2030 , 2040 and 2050 . Banks like HSBC , which recently launched a three-pronged strategy to action systemic change by 2050 , are making their commitments heard far and wide .
But while leading banks are responding to consumer demands for net zero to be actioned and meeting tighter regulations for sustainable practice , are they meeting demand and taking action quickly enough ?
Banks : Time to action sustainable promises For Oli Cook , CEO and Co-founder of ekko , while the awareness from banks to meet sustainability demands is there , most are “ too slow to respond to the demand and take action ”.
He continues : “ Customers have long demanded the ability to make a change
164 July 2024