TOP 10 – BNPL PROVIDERS

CEO: ENRIQUE LORES FOUNDED: 1998

PayPal’ s Pay in 3 and Pay Monthly services have seen explosive growth by utilising its existing global network of more than 430 million active accounts. Its success is built on decades of consumer trust and a massive merchant footprint that newer fintechs cannot easily replicate. By integrating BNPL directly into the checkout process of millions of websites, PayPal removed the friction of signing up for a new service. In the US alone, 65 % of PayPal users are pre-approved for PayPal’ s BNPL offerings.

The platform’ s innovation lies in its data-driven risk management. Using more than 20 years of proprietary transaction data, PayPal can offer credit to a wide demographic with high accuracy. Furthermore, PayPal’ s BNPL is part of a wider ecosystem, including currency management and peerto-peer payments. This‘ everything’ strategy ensures that their BNPL service is a feature that keeps users within the PayPal environment, making it one of most successful credit products in PayPal’ s history.

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