Fintech Magazine July 2026 | Page 80
MARKETING EVOLUTION
WHY FINTECH ROI STARTS WITH DATA
CEO Stephen Williams on why unified data is the missing link for fintechs looking to scale AI and deliver measurable marketing performance
WRITTEN BY: MAYA DERRICK
PRODUCED BY: BEVAN BAKER
Fintech Magazine July 2026 | Page 79
Fintech Magazine July 2026 | Page 81