MOBILE
BLOCKCHAIN
“ WITH THE POLITICAL LANDSCAPE IN THE UK DOMINATED BY BREXIT , WE ’ VE SEEN A HUGE AMOUNT OF INTEREST AROUND WHAT ’ S HAPPENING WITH COMMODITIES ”
Ivan Gowan CEO , Capital . com
50 about delivering education in a modern way as opposed to just giving someone an e-book ,” says Gowan , who feels time is up for the old school approach . “ We have this macro trend right now where everyone is more digitally connected and more easily distracted and people want bite size chunks of information through videos , etc . In that context , when you are grading the markets , you want information that is going to help you with what you are experiencing right now . It ’ s about how we can create those highly personalised , context sensitive engagements with clients to deliver useful information .”
MOBILE
Aligning itself with the new school , Capital launched as a mobile first platform , easy to dip in and out of and keep an eye on the markets . “ Understanding the usability and quirks of mobile is really important ,” he advises . “ The sequential and serial nature of user experiences on mobile makes them more singularly focused on one task at a time , making it very effective
JUNE 2019