STASHAWAY
NINO ULSAMER
TITLE : CO-FOUNDER AND CHIEF TECHNOLOGY OFFICER
INDUSTRY : FINANCIAL SERVICES LOCATION : SINGAPORE
Nino Ulsamer is the Co-founder and Chief Technology Officer of StashAway , Southeast Asia ’ s largest and fastest-growing digital wealth manager for both retail and accredited investors .
Previously , Nino founded Personio , a successful web-based HR management platform , and before that focused his career on e-commerce , founding two Rocket Internet-backed companies in Russia . Nino holds a Diploma in Computer Science from the University of Munich and was Visiting Scholar at UC Berkeley . He also holds a Degree in Technology Management from the Center for Digital Technology and Management ( CDTM ). products offered to him by banks in the latter and wanted to develop something comparable to those in other regions . He immediately went to Ulsamer as his first port of call . A seasoned veteran of the European roboadvisory market , he too shared an interest in a different investment model because of his own experiences . “ I didn ' t know much about investing at the time , but the idea of having a digital wealth manager that acts as a guide for your investing journey and isn ’ t incentivised by commissions or trying to sell you random products was very attractive .” Bringing on board Freddy Lim , Co-Founder and Chief Investment Officer , provided the final piece of the puzzle , and StashAway was created .
The company calls its platform “ wealth management , like it should be ” and offers customers a superior investing experience via five key factors :
• One low , variable and transparent management fee ( calculated by the size of investment )
• Knowledgeable customer service agents
• Decision-making guided by data insights
• Unlimited and free money transfers and withdrawals
• An intuitively designed mobile app ( currently rated 4.5 + stars )
EXECUTIVE BIO
Having founded several tech companies prior to StashAway , Ulsamer states that his primary concern was to achieve “ simplicity ” in the overall user experience , “ Ultimately , what our product does is not actually that simple , but , for the customer , it ’ s extremely intuitive .” Next , he introduced automated processes to boost cost-efficiencies and keep expenditures low , savings which subsequently benefit users in the form of very low fees . These highly customer-