FinTech Magazine March 2024 | Page 132

While the UK ’ s Office for National Statistics ( ONS ) recently revealed that 85 % of businesses are not currently using AI , and 83 % are not planning to adopt it within the next three months , this hesitancy felt like nothing more than a lack of budgets at the end of the year . The new financial year starts from most in a month ’ s time , so I predict an uptake in platforms when resources refresh .
Currently , Gen AI projects in the fintech sector focus on improving operational efficiencies and enhancing the overall customer experience . AI technology is employed to streamline processes and automate tasks , making financial services more efficient and customer friendly .

“ The best fintech platforms have innovative technologies at their core and are increasingly harnessing AI and machine learning ”

THERESE STOWELL VP OF PRODUCT MANAGEMENT , ONFIDO
132 March 2024