UPHOLD
Signal has been instrumental in the reduction of ACH fraud by providing a detailed analysis of customers financial profile to allow us to confidently manage risk , improve transaction success , and reduce fraud .
It would be remiss of Adjei-Ampofo not to mention Sift , a Machine Learning ( ML ) fraud detection and prevention tool which sits at Uphold ’ s front door of the online platform and helps the firm to protect customers from Account Take Over ( ATO ) and payment protection .
He continues : “ Using a whole raft of attributes about the customer ’ s transaction and behavioural analytics , we ’ re able to determine if the transaction is legitimate or suspicious and take action immediately .
“ That ’ s been transformational in the way we manage fraud , and protect our customers and assets .” fintechmagazine . com 55