FinTech Magazine March 2025 | Page 32

BIG PICTURE

SQUARE : LEADING THE SMART POS MARKET
The smart POS market has expanded significantly since 2015 , driven by retailers ’ demand for integrated payment solutions and cloud-based management systems .
This evolution has seen traditional cash registers replaced by sophisticated ePOS platforms that combine payment processing , business analytics and inventory management .
Square emerged as a significant player in this transformation through its Square Register and Stand systems . The Register operates as an integrated payment solution with dual displays , while the Stand converts iPads into POS terminals – both approaches reflecting the market ’ s shift toward more flexible , softwaredriven systems .
32 March 2025