QUALCO
“ IF YOU CAN BENEFIT AS MANY INDIVIDUALS AS POSSIBLE , YOU ALSO BENEFIT COMMUNITIES ”
TERRY FRANKLIN EXECUTIVE VICE PRESIDENT ,
PRODUCTS AND MARKETS , QUALCO
Another aim for QUALCO is to achieve success in different regions . The firm already has a broad footprint among clients with a presence across EMEA , but the plan is to ramp up its direct sales to organisations within new regional markets .
Unsurprisingly , Franklin says QUALCO ’ s growth strategy also outlines an intention to evolve its offerings , stay relevant and respond to the changing needs of clients adding : “ Ultimately , the demands and needs of clients and their customers is what feeds into our product roadmaps , then our solution engagement models and then our go-to-market strategy .”
It also seems inevitable that AI and machine learning get a mention when looking ahead to the future , and Franklin sees this as an area that will continue to evolve at QUALCO .
“ We want to make sure we can accurately predict customer circumstances and preferences and use that knowledge to build technology solutions that better engage customers , creating that one-toone feeling ,” he says . “ By better serving our clients ’ customers in the manner that they prefer , we build enduring solutions that will deliver value for many years to come .”
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