FinTech Magazine May 2024 | Page 22

It ’ s a similar story with fraud . The growing accessibility and sophistication of generative AI is having a knock-on effect on the sophistication of fraud . Banks have to continually think about how they can protect their customers and themselves from it .
One issue we are seeing is the difficulty of protecting the customer and also the customer experience . It can be cumbersome to go through a number of questions to make a big payment but it ’ s a necessary evil to protect the customer and the bank .
So , while banks are rigorous in their efforts to protect customers and maintain trust , the next stage will be doing this while simplifying the customer experience .
Q . WHAT TECHNOLOGICAL INNOVATIONS ARE EXCITING YOU AT THE MOMENT ?

» Similarly to many others , AI is of course top of mind when it comes to technological innovations . It has so much potential to revolutionise different industries and I ’ m excited to watch its development unfold .

I ’ m particularly interested in seeing how AI can improve productivity in the workplace . For example , what efficiencies can it create and how can it minimise the seemingly ever-growing number of team meetings ?
Additionally , we have to consume so much information now through emails , messaging platforms and meetings just
22 May 2024