VISIONS FEDERAL CREDIT UNION
Thomas P . Novak , AVP / Digital at Visions Federal Credit Union , discusses member-centric digital transformation during COVID-19
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T echnology lies at the heart of every organization today . But , when that technology has a singular purpose that transcends the business strategy itself , it can be truly transformational . For Visions Federal Credit Union , technology exists to improve its members ’ lives . “ Whenever we start any new business endeavor , it always begins with the member as the central focus ,” states Thomas P . Novak , AVP / Digital at the US-based leading credit union . “ The technology is out there to achieve almost anything , but unlike some organizations , we consistently approach it with consideration for the member – the person – that will be impacted by the innovation .”
Novak is a highly experienced leader who specializes in digital transformation , specifically in relation to member-facing technology platforms . At Visions , he is directly responsible for the organization ’ s digital strategy . When we spoke in late 2019 , Novak was in the midst of implementing an indepth and innovative digital transformation strategy across the organization , one which he described as a central tenet for its success . Six months on , the
OCTOBER 2020