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“ By understanding the frictions that exist in these industries and resolving them with our service offerings and platforms , Centili can build trust , relevance and become a ‘ go-to ’ company ”
— Zoran Vasiljev , CEO , Centili a company that has a great story and great potential . One way or another , I wanted to be involved with it ; I actually first attempted to acquire the company at my previous firm . When that didn ’ t work out I decided , if I really believe in the organisation , then I ’ ll have to go and join it .” Never content to simply ‘ play it safe ’ throughout his career , Vasiljev states that he ’ s become used to taking chances and exploring the frontiers of the industry . Adept at finding new opportunities and developing value in emerging global markets , he finds the pursuit of overcoming challenges to be both enriching and rewarding .
Taking on the role of CEO in March 2020 , Vasiljev ’ s disposition stood him in good stead to meet perhaps the most significant logistical challenge of the present century : the COVID- 19 pandemic . Refusing to cling to preconceived ways of operating , he says that his first few months of leadership have been exacting but that establishing a clear vision has seen the company navigate the most difficult aspects of disruption . “ We have everything we need to take control of the situation and understand what
OCTOBER 2020