FinTech Magazine - October 2022 | Page 78

FINANCIAL SERVICES
Loyalty loans are also another option in a market where choice is critical to customer servicing . Zimberg points out that customers should explore and examine the terms of each type of loan and decide with their financial advisor the right option for their particular needs .
Conversely , financial institutions need to be prepared to pivot in different economic climates and offer personalised loans – of all types – that meet the needs of their customers / members . “ Financial institutions unifying their online and in-branch loan application process through a single digital experience can ensure that customers compare loan terms and make informed decisions .