FinTech Magazine October 2024 | Page 41

LOS
ANGELES
TOP 10

04

LOS

CLICK TO WATCH : LA is fast becoming a fintech hub as HMBradley launches another West Coast challenger bank Colin Boyd SEO

ANGELES

VC : 2023 - LA FINTECHS RAISED US $ 1.2BN
BNPL USERS : 45.4 % OF LA BNPL USERS ARE BETWEEN 25-34
KEY COMPANIES : GUSTO , SYNAPSE , SUPER
Los Angeles is carving out its niche in the fintech landscape , leveraging its diverse economy and creative talent pool . The city ’ s fintech sector has seen a 23 % growth in employment since 2018 , outpacing the national average . In 2023 , LA-based fintech companies raised US $ 1.2bn across 72 deals , with notable exits like Dave ’ s US $ 4bn SPAC merger . The city hosts over 250 fintech startups , benefiting from accelerators such as the LA Cleantech Incubator ’ s Fintech programme . fintechmagazine . com 41