As CTO , Zain ’ s philosophy is encapsulated by his belief that championing technology , mindset and behavioral change are paramount to attaining a competitive advantage and sustainability . The futures of fintech companies are dependent on their ability to gain customer insight , advanced analytics and digital technology to provide services that facilitate today ’ s ever evolving digital-savvy customers in managing their finances .
Under his stewardship , the digital future for Merchantrade heralds continued growth . “ In terms of goals , we want to expand service offerings to all our customers . Our goal is to always be the financial services provider of choice . Merchantrade should be ingrained in their minds and be a force to be reckoned with for financial services globally .”
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