STANDARD CHARTERED
28 that while there are many so-called digital banks in the market , Standard Chartered ’ s virtual bank is radically reimagining the entire business model . “ Many people talk virtual banks , neo banks , challenger banks and digital banks , but we like to describe how we ’ re building a future operating model for Standard Chartered ,” explains Deniz . “ Some businesses create a mobile platform , push marketing and call it a challenger bank . We , however , want to rebuild and recreate our business model .”
SEPTEMBER 2019