EMPIRE LIFE
CHRISTINE WYATT
TITLE : DIRECTOR OF GROUP DIGITAL INNOVATION
INDUSTRY : INSURANCE LOCATION : CANADA
Christine Wyatt is the Director of Digital innovation at Empire Life . She has worked in the industry for over 20 years and has a panoramic perspective on Group business having worked in sales ; as a benefits consultant ; at a TPA , before joining Empire Life . Christine has been a key driver behind digital solutions that are making it easier to do business with Empire Life . Christine earned her BSc from University of British Columbia organically and not by acquiring other insurers , it ’ s not hampered by legacy systems that can ’ t talk to each other . Still , the pandemic , industry consolidation , and the demand for faster and more seamless access to information have been key drivers of expanded digital capabilities . “ Over the last two years , we ' ve accelerated our investments in digital capabilities . We ’ ve looked at how quickly people want information , how they are engaging , how our advisors want to engage with their customers , and how they need to engage with us as their carrier and transfer data to us .”
Ultimately , the willingness to embrace change comes down to the culture of the company , which , Wyatt explains , has a strong future-forward orientation . Vanessa Lycos agrees . Lycos is responsible for product , digital and marketing for the Group Solutions division at Empire Life . She joined the company in 2019 and her background includes financial services as well as insurance .
EXECUTIVE BIO
“ Over the next 12 months , all of our projects and initiatives are aimed at driving the experience for advisors and plan sponsors ”
CHRISTINE WYATT DIRECTOR OF GROUP DIGITAL INNOVATION , EMPIRE LIFE