EMPIRE LIFE
Life : Homegrown protection for Canadas SMEs and employees
Lycos says that she looked at the company ’ s core values , which centre around respect , accountability , honesty and fairness , with a high degree of curiosity when she joined Empire Life and hasn ’ t been disappointed : “ I ’ ve been really impressed at how every single person at Empire Life embodies these values . It ' s a culture of connection and innovation . We ' re agile and innovative , and we ' re growing our market share and our business — in a very collaborative , respectful , collegial manner .”
Lycos continues , “ If you don ' t have a strong culture — a culture that really respects and values its employees and customers — I think it ' s hard to achieve sustained business results . Our investment and our commitment to the wider community is also something that attracted me to Empire Life . What we give back to the community through charitable donations , community sponsorships and volunteerism — and the engagement around these initiatives — is motivating .”
Technology drivers and the insurance space A large part of Empire Life ’ s journey towards digital transformation has focused on efficiency , the transfer of data , security , and agility . Lycos says some of the biggest questions are , “ How do we get more efficient and how do we get data back and forth in the most secure manner possible ?”
On the infrastructure front , Empire Life has been proactively investing in new technologies for decades , updating as they progress , and because of that , they have not suffered the fate of some traditional insurers trapped with outdated legacy systems . An important part of the journey in the past two years has centred around APIs , and this is helping Empire Life differentiate in the marketplace . API technology enables Empire Life to empower advisors and third party administrators to manage certain functions that in the past have only been performed by insurers . “ Our ‘ low-ego ’ approach to who does what is winning us high marks ,” says Wyatt .