THE PLATFORM OF THE FUTURE
PAYMENT SOLUTIONS
“ In the 2020s , we will get breakthrough AR glasses that will redefine our relationship with technology ”
— Mark Zuckerberg , CEO , Facebook
70 traction in the fintech payments space . From more immersive forms of ecommerce to in-store experiences , the disruptive potential is significant . However , there are also signs that the integration of payments into VR and AR experiences has the potential to encounter similar problems to other experiential technologies like 3D films . Overcoming these challenges will shape the relationship between fintech payments and VR over the coming decade .
THE PLATFORM OF THE FUTURE
In much the same way that VR is being harnessed by the gaming and entertainment markets to create more immersive experience , the technology also foreshadows a trend towards increased immersion in the payments space . In this age of instant gratification , the ability to integrate the payment process into the customer experience as unobtrusively as possible is a huge potential driver of value .
In January , Facebook Founder Mark Zuckerburg made a post exploring his predictions for technology throughout the coming decade . He noted that “ The ability to be ‘ present ’ anywhere ” has the potential to massively impact
AUGUST 2020