CLICK TO WATCH : ‘ LEGAL & GENERAL ’ S CHIEF INNOVATION OFFICER , MAARTEN ECTORS , ON SOLVING THE MOST CHALLENGING ‘ HARRY POTTER PROBLEMS ’’
15 startup-like groups , within which we would take specific problems or a new technology like cloud computing , create specialised teams and focus solely on those problems for weeks to come up with a solution . You don ’ t know what will happen after that time , and it ’ s a case of ‘ you either do this and you do it well , or you don ’ t ’. We never allowed ourselves a big budget , which means you can ’ t approach things in the normal way , and so have to find a way to make things work . This is the type of thinking we now embrace at L & G .”
This approach led to SmartClaim , an award-winning home insurance solution that integrates multiple data sources and combines technology and automation to simplify the claims notification , verification and validation processes . “ At one of our first meetings , we sat with some of the largest brands and businesses , including Google , Oracle , IBM and Accenture , and gave them four key problems and a three-month exercise in solving them – one was around claims ,” says Ectors . “ The premise really was ‘ let ’ s make it as
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