FinTech Magazine February 2019 | Page 165

EUROPE
Mitra , we ’ re doing it in few months .”
Ultimately , MONETA ’ s transformation is driven by the customer , and as technology has evolved over the last two decades so too has the customer . Through the advent of mobile payments , customers are more demanding than ever before and for an organisation like MONETA it is crucial to stay ahead of that demand in order to continue to deliver and exceed expectations .
To this end , the company developed an award-winning mobile banking application Smart Banka and is significantly revamping its online banking solutions . All of these developments are defined by one clear goal : to enable the most efficient and seamless banking experience for customers .
“ Many customers today just want to do everything for themselves through tablets and mobile phones . They simply do not want to spend time by coming into a branch or contacting a call centre . It is crucial that we are able to handle their requests also fully online ,” says Klein . “ That ’ s what our mobile app Smart Banka has been able to answer . Through it we can offer the customer exactly what they need 165