FinTech Magazine January 2024 | Page 153

MAKE-A-WISH
JamJam and mum , Serena at
Centre Parcs of children with unique wishes – the organisation cannot simply follow a standardised approach if it is to grant a wish as unique as the child who is making the wish . Instead the team recognised the opportunity for digital to support the admin of wish with a different approach to wishes , enabling through digital a wish to ask for what it needed by embedding a stock management system . This new way of working generates requirements which can be fulfilled by cash or through a gift in kind donation of goods or services directly to a wish .
It seems the charity has recently come to the end of what Watson calls a “ big bang transformation ”; the initial digital overhaul that moved away from external support providers and created a full 360-degree view of a wish . As it follows in the footsteps of many other digitally enabled teams , Make-a-Wish UK leverages the Microsoft environment across its workforce and to communicate and enable volunteers . Working with the basics of cloud-based services has enabled greater collaboration within the team through Microsoft services like SharePoint , as well as leveraging Salesforce in a unique way .
Watson recognised the need to design for uncertainty , recognising that wishes may need to be granted more quickly as children ’ s prognosis changed and the way that wishes were resourced through gifts in kind rather than cash , needed very different supporting infrastructure . Moving to an iterative way of working focused on continuous improvement ensures teams are focused on granting wishes enabled by technology .
“ We ’ ve recognised that for us , the iterative way of working is really important to ensure our teams are enabled effectively
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