UNITED COOPERATIVE ASSURANCE
142
“ Digital transformation is everywhere and the question we have to ask ourselves is : are we doing it right ?”
— Waheed Y . Khayyat , CIO of United Cooperative Assurance ( UCA ) were still working in their traditional ways with legacy job roles . However , if businesses did nothing to keep up with these trends worldwide , and in the areas of talent management as well as the continuous education and development of their staff ; they will lose their competitive advantage .”
Although it is a challenging and competitive market to operate in , Saudi Arabia is largely considered an exciting region in which to conduct business . With the Kingdom in the midst of the Saudi Vision 2030 initiative , Saudi Arabia is experiencing change unlike ever before as the country seeks to diversify economy away from solely oil . “ In general , Saudi Arabia and GCC companies have a magnificent opportunity and it ’ s really tempting for all companies to operate there ,” affirms Khayyat . “ There ’ s a big demand because people have become more digitally aware and eager to introduce technology to see more efficient services .” However , Khayyat believes there are clear challenges and restraints to operating in the Saudi market . “ One of the main challenges to overcome in this region is that the regulations are a bit tougher here .
JULY 2019