“ IT DOESN ’ T NEED TO BE DONE OVERNIGHT . IT ’ S NOT ONE BIG BANG ”
Ioan MacRae Managing Director , UK & Ireland , Avaya
in Galway . All that can only be in play when you ’ ve got great technology as well ,” he adds .
The UK and Ireland is Avaya ’ s second largest region after the USA , and over the past few years the company has experienced positive financial growth . “ We ’ ve delivered and exceeded plans ,” says MacRae . Through partnerships with BT , Vodafone , Virgin Media and the like , it ’ s probable most consumers in the UK have interacted with Avaya solutions , even if they haven ’ t realised – but Avaya has certainly noticed the consumers . Indeed , it has recently released its latest consumer survey which found that machine learning technologies are being embraced with gusto globally , and the UK is no
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