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Liz Murphy , Marketing Consultant at SAVVI , adds that this attitude , in combination with a personable disposition towards clients , is what can make the difference between success and failure in the financial field . “ The difference between SAVVI and other companies is that they ’ re some of the nicest , smartest people in the market ,” she states . “ Gina approaches everything with an engineer ’ s mind and focuses on the problem or on the customer in order to draw out a better solution .” The lesson , then , is that building a company with genuinely caring and interested people cannot be overvalued . In a market where finance is among the most competitive sectors to enter , a company which can demonstrate a real capacity for empathy and innovation will have a distinct edge over its rivals .
With the correct attitude clearly established , the second-most important aspect of modern financial services comes into focus : technology . As a digital company driven by experts in the field , SAVVI is a superlative
JUNE 2020