VYSTAR

“ We feel it is important to reflect the communities we serve . That means having a staff that understands them and offering products and services that work for them and as our membership evolves it is important that we evolve with them and their expectations ,” said Kouchis speaking from their headquarters in Jacksonville , Florida .

Digital transformation Digital transformation has helped VyStar focus on speed , personalisation , and convenience for its members . “ Digital transformation allows us to streamline processes and gain efficiencies by obtaining documentation and more data immediately up-front , bringing convenience and simplification to the process by leveraging technology throughout the mortgage journey ,” said Kouchis .

“ In turn we were able to gain speed , render quicker decisions and close mortgage loans faster to keep up with demand and market expectations . Members are receiving underwritten approvals much faster , eliminating frustration with unnecessary fallout and delays late in the process .

“ Creating efficiency ultimately allows us more time to focus on what we do best , which is taking care of our members . I also believe it broadens our audience , our members and future members range across every generation .”

154 November 2021