CLICK TO WATCH : ‘ FINOVATE PANEL : THE TRAILBLAZING WOMEN IN FINTECH ’ 43 for their ideas , which costs their companies crucial market opportunities . It is important to remember that diversity of thinking underpins how fintechs and incumbents see and understand unmet needs in under-leveraged markets .
It gets even worse when we look to founders of fintech companies . A quick run through of the founders of companies selected for the fintech 50 reveals 118 men , and just six women . That ’ s just over 5 %.
Part of the problem here comes back to the challenge of getting females into
STEM related studies , which can be a provider of the skills needed to get going in fintech .
And then there ’ s the third gender imbalance in fintech , the one that is too little studied or discussed . That ’ s the gender inequality in fintech ’ s user base .
The limited data that ’ s available suggests that men are more likely to login to mobile apps designed for financial management . No large-scale fintech companies publish figures on the gender split of their user base .
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