CENTILI
232 and payments is something that will explode technologically . People use their phones for two reasons : entertainment and conversation . If you are able , in those conversations , to actually embed monetisation and payments with instant booking , instant betting , instant buying , instant redemptions and so forth , all in one experience , I think that could be huge .”
Another innovation championed by Centili is the move away from monolithic payment structures and towards smaller , more flexible micropayments . “ A lot of transactions happening through Centilli are micropayments ,” continues Vasiljev . “ In the gaming environment , for example , the whole industry revolves around micropayments .” The company is also cognizant of developing emerging markets where large swathes of the population might not even have a bank account ; micropayments can help create an ecosystem within which the “ unbanked ” can be empowered and looked after . “ There ’ s a great role for us in the industry because we
“ Growth is one of our key words and digital monetisation is a playground ”
— Zoran Vasiljev , CEO , Centili
OCTOBER 2020