FinTech Magazine October 2020 | Page 231

which Centili serves every day . “ What are the pain points in gaming , video and music ?” he asks . “ What are the pain points in entertainment , FinTech and ePublishing ? By understanding the frictions that exist in these industries and resolving them with our service offerings and platforms , Centili can build trust , relevance and become a ‘ go-to ’ company .” The frequent daily use of personal electronic devices ( smartphones , tablets and computers ) by customers means that data analytics has grown in importance as the company strives to achieve optimal digital monetisation , as has using AI ( artificial intelligence ) algorithms to help anticipate market changes at a faster pace . “ We truly believe that a combination of conversations

EXECUTIVE PROFILE : Zoran Vasiljev

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Title : Group CEO Industry : Mobile Payments
Company : Centili Location : London , UK
Zoran Vasiljev is the Group CEO of Centili . He is an executive with extensive knowledge and legacy in building and running successful digital ventures . He is specialized in telecommunications , investment strategies , M & A , organizational transformation , marketing and product development , channel strategy and business development .
Zoran has more than 25 years ’ international experience in digital media , telecoms , and management consulting . Before joining Centili , he led projects in the EU , MENA and APAC , holding top executive and leadership roles with Apigate , Axiata Digital , StarHub , Arthur D . Little , Value Partners and Peppers & Rogers Group . He joined Centili in March 2020 . fintechmagazine . com