TECHNOLOGY
84 the way to go is to create a neutral recommendation system that looks at the needs of every individual and suggests products that they really need . It shouldn ’ t be the product providers that drive benefits ; it should be the employees themselves .” A recent partnership with Voya Financial to develop a digital assistant ( myHealthMoney ) for a new kind of health savings account ( HSA ) for the US demonstrates this ethos in-action . Using SAVVI ’ s analytics and optimisation algorithms , the platform empowers employees to make lucid sense of their financial situation and plan for their healthcare accordingly . With healthcare ranking amongst the most challenging topics for employees to deal with , SAVVI and Voya show that careful knowledge of the sector and an advanced understanding of the end-user can be invaluable to solving the problems affecting clients the most .
JUNE 2020