DOJO
What Dojo is seeing , based on the transaction data of the company ’ s over 50,000-strong customer base alongside recent business and consumer research , is that this is all leading to increasing importance being placed on memorable experiences when spending at premisesbased businesses on the High Street .
“ Premises-based organisations are not digital-only organisations , but they may have a digital experience . So we ' re talking bike shops , retailers and then even food and beverage premises , including pubs , restaurants that have a premises-based offering where people will come in , you can see them at tables or you can serve them on EXECUTIVE BIO
CHARLIE MASTERS
TITLE : HEAD OF PRODUCT INDUSTRY : PAYMENT TECHNOLOGY LOCATION : LONDON , UK
Charlie is a Product Leader with experience across fintech , adtech and consumer software products . As Head of Product for Payments at Dojo , he leads and empowers a team of Product Managers to deliver valuable outcomes for our customers and theirs . Charlie enjoys the rate of innovation , the complexity of the challenges and the breadth of the impact that can be made in the Payments space .
your premises , but they also have a digital payments experience ,” Masters explains .
“ So perhaps they ' re taking payments online via QR codes , or they have an online store and that can be quite useful for customers . Imagine a bike shop : somebody comes in and they are saying ‘ Oh , I really like the look of this bike ’. They don ' t have it in stock , but they do have an online store or presence , which means that they can actually place a preorder or an online order for that bicycle and get it delivered . Then they ' ve had that in-store retail experience , but it ' s also digital .”