FinTech Magazine October 2020 | Page 140

VISIONS FEDERAL CREDIT UNION
140 success with our COVID-related communications , ensuring that messages were personalized , focused on members ’ real issues , and targeted specifically to them . Getting those messages out has allowed us to enhance the overall experience for members at a crucial time and align with our mission .”
Such success has been enabled by close collaboration with technology partners , says Novak . SWBC , for example , has been instrumental in powering Visions ’ payments and digital applications . For digital banking , Visions collaborates with Q2 .

“ Through COVID , we ’ ve learned that we can absolutely compete at that level , and against the biggest tech companies and financial institutions in the world ”

— Thomas Novak , AVP / Digital , Visions Federal Credit Union
This partnership , Novak explains , has proved particularly beneficial during COVID as Visions has had to implement swift and ongoing changes to help members . The massive increase in digital banking adoption and active usage was exponential . Q2 played a key role in Visions being able to seamlessly support the growth in the channel and educate members about convenient functionality , such as Card Controls and FinSavvy , Visions ’ personal financial management tool .
OCTOBER 2020