FinTech Magazine - October 2021 | Page 36

TOKIO MARINE HIGHLAND
JOSHUA CLIFTON
TITLE : VICE PRESIDENT OF MARKETING & COMMUNICATIONS
INDUSTRY : INSURANCE LOCATION : CHICAGO , ILLINOIS , US
Joshua Clifton is responsible for the development and execution of Tokio Marine Highland ’ s marketing strategy to enable profitable growth and position Tokio Marine Highland as the underwriting agency of choice within its target markets . Joshua is accountable for Tokio Marine Highland ’ s web and social media platforms , and driving public relations and communications strategies .
Joshua has two decades of experience in leading communications , content development and digital marketing initiatives in the financial services and publishing industries . He previously served as Communications Director of Content Strategy and Development for CNA .
Joshua holds a Bachelor of Arts degree in journalism and political science from Indiana
University .

EXECUTIVE BIO digital transformation will be crucial for pursuing this new focus ; advantages gained elsewhere will be fleeting . “ For me , the insurance industry is the last frontier that hasn ' t yet been disrupted . There is now an opportunity for carriers like us to partner with insurtechs , hire the right talent , and actually disrupt the industry from within .”

Tokio Marine Highland ’ s digital transformation journey began in earnest in early 2018 . The first step , according to Blandford , was shaping the leadership team and assembling resources in order to create a foundation of expertise and technical infrastructure . Unlikely assistance came in